Over the years, golfers have gotten tired of paying $48 for a dozen premium performing golf balls. Every time, a golfer popped one into the woods it was costing a stroke and $5.00. Acushnet, the company that owns the Titleist brand, had owned this space with their Pro V1 golf ball. For years, options remained limited, prices inched higher, and golfers grew frustrated.
Most recently, golf ball manufacturers have realized that there is a huge opportunity to create a premium ball at a more affordable price. Companies like Vice, Oncore, and even Costco have moved into seize the opportunity With the Kirkland Signature ball making the biggest splash in the marketplace, others are still vying to move in on Titleist's reign.
It's not happening just in the USA, In Germany, a company named WYRE Golf is making moves by selling it's golf balls online. Born from the desire to spend less on golf balls and more on beer. WYRE Golf has the purest of motivations behind it's efforts to bring you a high performance ball at a low price.
Wyre Golf offers 3 different versions of golf balls designed to fit golfers with 3 different types of skill sets.
Atlas - Built for the intermediate golfer a mixture of distance and control
Genesis - Designed for beginning golfers and golfers with slower swing speeds
Titan - Designed for the high end player, competes with the Pro V1
Today we will be focusing on my experience with the Titan as this is the sort of ball that I prefer.
I took the Titan golf ball out with me on my trip to New York to show it some good times while testing it out on some pretty amazing surfaces. Here is a quick breakdown of my findings.
Off the tee, the golfball flies deep with a strong penetrating flight. The ball is forgiving on mishits with minimal sidespin.
The feel and sound of the golf ball with my iron shots was not as crisp and soft as I was used to. Even though the control was certainly acceptable, this was true around the greens as well.
The cast urethane cover is slightly different when compared to a TP5X or Pro V1 golf ball.
The golf ball performs well after finding the green and bites nicely.
The Titan has a nice aiming line for putting.
The WYRE Titan golfball is certainly a high performing golf ball. It just fits into a tier slightly below it's high performing counterparts. The best news about the Titan is that it is priced well below the cost of the golf balls that it is competing with. Coming in at 21 Euro or roughly $25, your performance to spend ratio is dramatically rising.
The bad news for American golfers is that WYRE is currently based in Germany and operating only out of The Middle East and Europe. This means that these golf balls are not available in the USA. Once the company raises enough capital to WYRE America, the mission will remain the same, to provide high performance golf balls at incredibly low prices.
European or UAE followers please use the promotional code "wyrekoenig" to receive a 15% discount on your first purchase.